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Supports a balanced
Long-lasting
Provides lightweight hydration for dry hair
more balanced feel without weighing the hair down
flexible curl movement
ALTER EGO ITALY BLONDEGO PURE LIGHT BLUE POWDER 500G Attributes_Detangling Supports a balancedClean Lift with Controlled Neutralisation Blondego Pure Light Blue Powder delivers consistent, controlled lightening while helping counteract unwanted warm tones during the lift process. The blue toned formula supports cleaner blonde results by refining underlying warmth, allowing for more balanced, even outcomes. Ideal for professional lightening services, it maintains fibre integrity while providing reliable performance across a range of techniques.
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